Mutewatch is a multi-award winning brand from Sweden. The Mutewatch, described by Apple co-founder Steve Wozniak as a ‘masterpiece of combining materials’ is the world’s first watch with touchscreen controls and silent vibrating alarms. This design-led and stylish innovation showed that wearables had a big future and sold around the world.

Sliding Doors launched Mutewatch to the media as a new start up and ran successful campaigns for subsequent updates and new product launches.